Not only does the referral scheme bring more customers to Martin & Co, but it helps reward the goodwill and gratitude of their customers who are willing to take the time out of their day to recommend the service to the rest of the public.
Mr. Rollo said, â€œIt's great to win this prize, and my thanks go to Martin & Co for offering such a great incentive to customers. I recommended Martin & Co because I had a good experience with them, and now I can look forward to a great holiday and the 50th wedding anniversary with my wife next year, thanks to winning the prize vouchers!â€
37% of non-customers said that recommendation was the primary factor that influenced which agent they used, as it is easier to trust a friend than a brand. The referral scheme helps give customers a voice and allows them to engage in sharing the news of their positive experiences with Martin & Co.